ACH vs Credit Cards - What's Better for Recurring Billing?

Recurring billing is the backbone of subscription-based businesses. But choosing between ACH and credit cards for these payments isn't always easy. Pick the wrong one, and you might face high fees, failed transactions, and frustrated customers. Many business owners feel stuck. ACH is cheaper, but slower. Credit cards are fast, but costly, and often declined. So, what's the best choice?

This guide breaks down ACH vs credit card payments in simple terms. You'll learn how each method works, its benefits and drawbacks, and which is best for your business. Let's find out which one truly fits your recurring billing needs.

What is Recurring Billing?

Recurring billing is a system where a customer is automatically charged at regular intervals, such as weekly, monthly, or yearly. It's a common setup for businesses offering ongoing services.

Businesses like subscription boxes, gym memberships, streaming services, utility providers, and SaaS platforms commonly use recurring billing. It's an effective way to manage continuous service payments.

Recurring billing matters for your business because it ensures a steady cash flow and reduces the risk of missed payments. It also improves customer convenience and helps build long-term customer relationships.

When set up correctly, it saves time and increases efficiency.

What is ACH Payment Processing?

ACH stands for Automated Clearing House. It enables businesses to collect payments directly from a customer's bank account using the U.S. banking network.

How It Works: ACH payments are processed in batches and usually settle within 1 to 3 business days. It's ideal for businesses looking to lower their transaction costs while maintaining a reliable payment method.

Advantages of ACH for Recurring Payments

ACH payments are a smart solution for businesses that rely on recurring billing, like subscriptions, memberships, or monthly services.

1. Lower Fees, Bigger Savings

ACH transfers typically cost less than $1 per transaction, which is far cheaper than credit card fees that can range from 2%–3% or more. Over time, this means significant cost savings for businesses with regular billing cycles.

2. Fewer Chargebacks, Less Risk

Unlike credit cards, ACH transactions carry a lower risk of chargebacks. This makes ACH a secure and stable option for high-ticket and subscription-based payments, especially in industries considered high-risk.

3. Inclusive Payment Option

ACH allows you to accept payments from customers who may not have or want to use credit cards, broadening your customer base and offering more convenience.

4. Reliable for High-Volume Billing

For businesses handling multiple recurring clients, ACH is automated, efficient, and dependable, reducing the chances of payment delays and improving cash flow consistency.

Limitations of ACH Payments

While ACH offers many advantages, it's important to understand its limitations before making your decision.

Slower Processing Times

ACH payments usually take 1-3 business days to clear. Delays are common during weekends and bank holidays, which can affect cash flow timing.

Risk of Insufficient Funds (NSF)

If a customer's account lacks sufficient funds, the transaction may fail, leading to potential revenue disruptions and manual follow-ups.

Need for Accurate Bank Details

ACH transactions depend on exact account and routing numbers. Even minor errors can result in failed or delayed payments.

No Instant Refunds

Unlike credit card systems, ACH doesn't support instant refunds. Issuing a return payment may take several days.

Not Preferred by All Customers

Some users may hesitate to share bank information or prefer credit cards for convenience or rewards, impacting overall usage.

What is Credit Card Payment Processing?

Credit card processing involves transactions approved through card networks like Visa or Mastercard. It offers instant or same-day payment approvals.

How Credit Card Payments Work: When a customer uses a credit card, the payment gateway sends a request to the card issuer for approval. If approved, the payment is transferred to the business account, often within 24 hours.

Benefits of Using Credit Cards for Recurring Billing

Credit cards are one of the most popular payment options for recurring billing models, and for good reason. Here's why many businesses still choose them:

1. Fast Processing

Credit card transactions are typically processed within seconds, giving businesses quicker access to their funds.

2. Customer Convenience

Most customers already have credit or debit cards and are comfortable using them for everyday purchases, including recurring subscriptions.

3. High Acceptance Rate

Credit cards are widely accepted by banks, payment gateways, and e-commerce platforms, making them a reliable choice.

4. Perfect for Digital Products & Subscriptions

If your business sells online services, memberships, or software, credit cards make it easy to automate monthly or annual billing.

5. Supports Loyalty Programs

Many customers prefer using credit cards because they earn rewards like points or cash back, which encourages ongoing usage.

Drawbacks of Credit Cards

While credit cards are widely used, they do come with some downsides, especially for businesses managing recurring payments:

1. Higher Processing Fees

Credit card transactions usually cost 2% to 3% per payment, which can add up quickly for high-volume or high-ticket businesses.

2. Increased Risk of Chargebacks

Customers can easily dispute charges, which may result in chargebacks. These disputes can be costly, time-consuming, and harm your merchant reputation.

3. Card Expirations & Declines

Cards can expire, be canceled, or hit spending limits. This causes billing failures and requires follow-ups with the customer to update payment information.

4. Security & Compliance Burdens

Handling card data means complying with strict PCI-DSS security standards, which can be expensive and complex for smaller businesses.

Key Differences Between ACH and Credit Cards

Understanding how ACH and credit cards differ is key to making the right decision for your recurring billing setup.

Transaction Fees: ACH is much cheaper per transaction, often under $1, while credit cards charge a percentage-based fee.

Processing Speed: Credit card payments are processed instantly, while ACH may take a few business days.

Customer Experience: Credit cards are more familiar and convenient for many users. ACH is better suited for long-term, trust-based relationships.

Risk of Failed Transactions: ACH has fewer chargebacks but risks NSF returns. Credit cards have higher decline and chargeback rates.

Payment Success Rate: ACH offers better long-term retention, while credit cards may face frequent declines due to expiry or fraud blocks.

Data Security and Fraud Protection: Both ACH and credit cards are secure when using PCI-DSS-compliant platforms like 2Accept. Fraud detection tools and data encryption keep transactions safe.

Which Payment Method Fits Your Business Model?

The best payment method depends on your business type, customer behavior, and long-term goals.

B2B vs B2C

For B2B transactions, ACH is often more affordable and stable. B2C businesses may benefit from credit card convenience.

High-Ticket vs Low-Ticket Sales

ACH is ideal for high-ticket items due to lower fees, while credit cards work well for small, frequent purchases.

Startups vs Established Businesses

Startups may prefer the faster cash flow that comes with credit cards. Established companies might favor ACH for its long-term savings.

Subscription-Based Businesses

Businesses like SaaS platforms, gyms, and subscription boxes can use both. Offering both methods maximizes customer satisfaction and reduces failed payments.

Real-World Scenarios: Why High-Risk Industries Choose ACH

Some industries struggle with traditional credit card processors due to perceived risks. ACH provides a strong alternative.

Hemp Dispensaries

Many credit card companies don't support hemp businesses. ACH offers legal, low-cost payment processing without the hassle.

Gold and Silver Dealers

These industries are often flagged by banks. ACH allows for safe, large-value transactions without restrictions.

Challenges of Credit Card Processors

High-risk businesses face account closures, long settlement times, and increased chargeback risks when relying on credit cards.

Why ACH Stands Out: ACH is better suited for regulated markets. With support from platforms like 2Accept, ACH simplifies compliance, lowers risk, and improves reliability.

Should You Offer Both ACH and Credit Cards?

Yes. Giving your customers both choices improves satisfaction and reduces payment failure rates.

Benefits of Multiple Payment Methods: Businesses that support both ACH and credit cards benefit from higher conversions, lower churn, and improved trust. Customers appreciate having options.

How to Use 2Accept for Seamless Integration: With 2Accept, businesses can integrate ACH and credit card payments through a unified platform. Features include customer data vaults, auto-billing, and real-time reporting.

How 2Accept Supports Recurring Billing

2Accept simplifies recurring billing for all business types, especially high-risk and regulated industries.

Fast and Simple Setup

Businesses can start accepting payments within 48 hours with easy onboarding.

Automation and Billing Tools

Tools include automated billing, dunning emails for failed payments, and a customer dashboard.

Specialized for High-Risk Industries

2Accept supports sectors like hemp, nutraceuticals, and precious metals by offering dedicated compliance tools and personalized support.

Built-In Security and Flexibility

PCI DSS compliance, real-time fraud detection, and flexible payment flows help you scale securely.

SEO Advantages of the Right Billing Method

Choosing the right payment method doesn't just improve operations, it boosts your online presence.

• Reduced Churn and Missed Payments: Better processing leads to higher retention and fewer customer drop-offs.
• Improved Online Reputation: A reliable billing system builds trust, which improves your business reviews and SEO rankings.

Expert Tips to Maximize Billing Success

• Use Dunning Emails: Reach out to customers when payments fail. It increases recovery and reduces churn.
• Provide ACH and Credit Card Options: Don't limit your customers. Offering both reduces friction and improves conversions.
• Simplify Your Signup Flow: Remove unnecessary steps in the billing process to reduce drop-offs.
• Track Performance: Monitor metrics like failed payments, revenue recovery, and lifetime value to optimize your billing system.

Frequently Asked Questions

What is the best payment method for subscriptions?

It depends on your business needs. ACH is cost-effective for recurring billing, while credit cards offer faster processing and broader acceptance.

Are ACH payments safer than credit cards?

ACH has fewer chargebacks and is secure when properly implemented, though it processes more slowly than credit cards.

Why do high-risk businesses choose ACH?

ACH offers fewer restrictions, lower chargeback risks, and reduced processing costs, ideal for high-risk industries.

Can I reduce payment fees using ACH?

Yes, ACH typically charges lower transaction fees than credit cards, helping businesses save more on each payment.

Does 2Accept support both ACH and credit card payments?

Absolutely. 2Accept provides smooth integration for both ACH and credit card processing to suit diverse business needs.

ACH or Credit Card | What Should You Choose?

Both ACH and credit card payments have their strengths. ACH is ideal for high-risk, high-ticket, or B2B transactions. Credit cards are better for fast-paced, B2C, or impulse-based purchases. Ideally, offer both. With 2Accept, you can manage both ACH and credit card recurring billing easily and securely, giving your business the flexibility it needs to grow.

Ready to streamline your billing and boost revenue? Get started with 2Accept today and take control of your payment strategy.