Opening a merchant account for a continuity subscription business through 2Accept connects free-trial-to-paid funnel operators, supplement autoship brands, beauty box and grooming continuity merchants, men’s-health continuity operators, ClickFunnels-style continuity stacks, and as-seen-on-TV / infomercial continuity brands to acquiring banks that explicitly underwrite MCC 5968 and MCC 5499 — without the freezes, holds, and sudden terminations that aggregators like Stripe, Square, Shopify Payments, and PayPal issue the moment they see a $4.95-trial-to-$89-rebill funnel, an autoship enrollment flow on a one-time kit, or a 13.2 cancelled-recurring chargeback spike on your account. Continuity subscription is the FTC’s number-one enforcement priority, and it’s the vertical that aggregators ban outright in their acceptable-use policies — 2Accept places it with acquirers that have purpose-built continuity underwriting desks.
The process of opening a continuity subscription merchant account with 2Accept takes four steps. First, complete the online application with your EIN, Articles of Incorporation, last three months of bank and processing statements, your full funnel walkthrough (cold-traffic landing page, VSL or sales page, order form with consent screen, upsell stack, post-purchase thank-you, trial-end notification email, pre-rebill notification email, cancellation page UX, customer support phone tree), and your ROSCA + Click-to-Cancel + NRR compliance documentation. Second, a dedicated continuity underwriter walks your funnel as a buyer, audits trial-end and pre-rebill notification cadence, ROSCA cancellation-flow symmetry, and chargeback / refund-ratio history within one business hour. Third, you receive your MID (or multi-MID cascading pool for above-$50K-monthly merchants) and integrate via Konnektive CRM, Sticky.io, LimeLight CRM, Response, or direct REST API after signing the merchant processing agreement. Fourth, you go live in 48 hours with pre-rebill NRR notifications, Account Updater, intelligent dunning, Ethoca + Verifi alerts, dynamic descriptors, multi-MID cascading, and cancellation-evidence capture built into the account.
Rates for a continuity subscription merchant account on 2Accept start at 3.49% for autoship continuity with clean ROSCA / Click-to-Cancel / NRR compliance and chargeback ratio under 1.0%, and run higher for free-trial-to-paid funnels with elevated trial-conversion dispute history, ClickFunnels-style aggressive-continuity stacks, men’s health and ED continuity, and as-seen-on-TV / infomercial continuity with the dispute-volume profile typical of cold-traffic DRTV. Pricing depends on monthly volume, average ticket size, chargeback ratio, billing model (free-trial-to-paid vs. straight-sale continuity vs. replenishment hybrid), trial-conversion dispute ratio if applicable, whether you operate domestic only or need offshore acquiring for international continuity rollout, and the maturity of your ROSCA / Click-to-Cancel / NRR compliance stack. Multi-MID cascading is standard above $50K monthly with no incremental MID fee on the additional accounts.